Adz Saddique
CMDB and CSDM Specialist
Certified Technical Architect
What I do
I help ServiceNow teams restore trust in their CMDB, align to CSDM, and turn the platform into something the business can rely on. I bridge the gap between business and technology, translating ServiceNow architecture into clear decisions, practical delivery plans, and sustainable outcomes.
Recent projects
Examples of recent ServiceNow CMDB, CSDM, ITOM and data architecture work.
What clients say
ServiceNow delivery depends on trust – not just in the platform, but in the people guiding the work.
These are a few comments from clients and colleagues I have supported across ServiceNow engagements.
Get in touch
Want to know more about how I can help? Send me a message and let's talk.
What I do
I help ServiceNow teams turn the CMDB from something people question into something the business can rely on.The CMDB is at the heart of ServiceNow. CSDM gives it structure. ITOM, incident, change, asset management, service modelling, reporting, and strategic decision-making all depend on the quality of the data underneath them.When that data cannot be trusted, the impact is felt everywhere. Incidents take longer to resolve. Outages are harder to understand. Changes carry more risk. Teams spend their time working around the platform instead of getting value from it.I specialise in helping organisations break out of that cycle.I start by understanding both sides of the problem: the business outcomes you need and the technical reality of your ServiceNow instance. From there, I assess your CMDB, CSDM alignment, ITOM data sources, integrations, governance, and ways of working, then build a practical route from where you are today to where the platform needs to be.That might mean stabilising a heavily customised environment, designing a new data model, aligning to CSDM, improving discovery and service mapping, building governance that actually works, or helping your teams understand how to keep the CMDB healthy long after the project ends.My role is to bridge the gap between business and technology. I translate complex ServiceNow architecture into clear decisions, workable plans, and outcomes your teams can understand, support, and sustain.From wherever you are today, I can help you build a best-in-class, CSDM-aligned CMDB – and the capability to keep it that way.
Recent projects
NFU Mutual needed a clean, reliable, and trustworthy CMDB, but had years of customisations and integrations feeding poor-quality data into the platform.I mapped the route out of the complexity and guided the team towards a best-in-class environment with cleaner data, more trustworthy integrations, a reliable ITAM experience, and governance designed to keep it that way.
NFU Mutual
US Bank
US Bank had the drive to adopt CSDM, but was held back by the data structures of a decade-old environment.I developed the strategy for aligning to CSDM 5 and supported the team in adopting it properly. Through training sessions, guided workshops and practice models, I helped the team build the understanding needed to execute the alignment plan independently.
Deutsche Bank was moving to a greenfield ServiceNow instance and wanted to avoid repeating the mistakes of the past.I designed the data model for foundation data, CMDB, and CSDM; defined the governance processes needed to protect it; and developed solutions for data sourcing and integrations.
Deutsche Bank
PNC Bank
PNC Bank undertook a major transformation programme driven by changing regulation and the need for a reliable CMDB with accurate service models.I developed a scalable process for migrating to CSDM, provided architectural expertise to support the leadership team, and created a framework for ITOM teams to populate the CMDB in a structured and sustainable way.
And before that...
Developer. Consultant. Architect.Over the last ten years, I have implemented ServiceNow products, built custom applications, overseen development teams across multiple workstreams, guided clients through multi-year roadmaps to maximise the value of their existing licences, and advised on technical review boards and strategic committees.Public sector. Financial services. Retail. Media. Technology. Telecoms. Agriculture. Military. Travel.Different industries, different platforms, different constraints – but the same approach: understand the business environment, identify the real problem, and deliver the right solution.
What clients say
Thank you for being the skilled professional you are and to architect and deliver solutions that is best fit for purpose for what we are trying to achieve.You clearly put thought into the solutions you are recommending and executing on. You are not simply completing a task or checking a box, you ensure understanding and are able to tailor your words accordingly.
Mike S.
Very impressed with how quickly Adz grasped the problem and as importantly, the position that [partner] were coming from.This meant that Adz was able to challenge in an appropriate way that immediately resonated with them and effectively diffused some of the defensiveness on the call.
Phil D.
I found Adz to be the consummate professional, admiring his technical ability to deliver solutions across complex scenarios whilst demonstrating an ease in communicating in an easy to understand manner these proposals to technical and non-technical attendees in equal measure.
Simon M.
Thank you for all your help! You have been a massive part of what we have been able to achieve, but above all you are a great guy and a joy to work with!
Ryan H.
Adz you’ve been an amazing help to get us where we are but not only that for my personal development too I have learnt so much so thank you very much.
Luke S.
Just wanted to thank you for all you have done for us to get us on the course with CSDM. You are a joy to work with, not only your intelligence, knowledge, hard work, great team lead and player and your wonderful sense of humor.
Jane C.
Thank you very much for all your support. It has been great to have you as part of the team, thank you for putting up with all of changes of direction & requirements and thank you for all the brilliant solution ideas that you’ve generated for us.
Claire O.
Get in touch
Message me directly on LinkedIn or use the form below.